Consulting and storycraft

I'll help you find yours and tell it with style.

I work with clients at organizations big and small to help find their authentic stories, articulate them clearly and tell them in ways that resonate.

I’d love to do the same for you.  



What I do

EDITORIAL strategy + creative Direction

I translate brand guidelines, content strategy and audience insights into editorial themes, voice/tone guidelines, core messaging and guidance writers can rely on. And, I lead teams of writers in crafting substantive stories that matter to an audience, express a brand's point of view and stand up to the scrutiny of a legal+compliance team.


I help executives and subject matter experts articulate their distinct point of view and original thinking in articles, white papers, presentations, blog posts — wherever you want to show up and make your mark.


I'm a supportive and challenging mentor who understands what writers are up against. I'll coach your in-house writers to think like reporters, conduct better interviews, and get to the heart of what's most relevant and useful to your audience.



I collaborate with writers to strengthen narrative structure, brand voice, word choice and the elements of style that make a story work. I help them find the gems in each story and make them shine. I don't just fix a writer's work; I help them see how to move it forward.



I uncover the unexpected detail, the counterintuitive idea and the magnetic force in each person I interview. I believe words still matter, and I make every one of them count. I love the long form. Always will.


who i've worked for/with:

Brands: Best Buy / BMC / Burntown Fitness / Calmful Living / Charles Schwab / Comcast NBCUniversal / Corelle Brands / EcoDistricts / Georgetown University McDonough School of Business / Google / HP / Kaiser Group + Path Architecture / Marcus by Goldman Sachs  / Mercy Corps / Meyer Memorial Trust / Microsoft / The News Literacy Project / Nike / Port of Portland / Pricewaterhouse Coopers / Silicon Valley Bank / US Bank / Verizon / Wells Fargo

Agencies: AHA / Curate / Elephant / Enjoy the Weather / Huge / Imagination / Kindle Consulting / New York Times T Brand Consulting